5.10.2022 | 08:00 - 10:00
Ravintola Löyly | Helsinki
By Invitation only
UNDERSTAND YOUR
DIGITAL CUSTOMER BETTER
Welcome to Löyly and a tasty 101-Brunch with super relevant insights and the best seafront views of Helsinki.
AGENDA
EEST - Helsinki Time | Ohjelma pidetään Suomeksi
8:00 - 8:30
Registration & Brunch
8:30 - 9:30
BUILD, OPERATE AND SCALE PROFITABLE eCOMMERCE
-
The speed of implementing new technology has become a question of survival. There is no luxury like trial and error like in the past.
-
Remaining relevant to your customers. From tracking to trust.
-
Consumer-driven product development at speed
-
Cases from B2C and B2B perspectives
Expert discussion and reflections
Q&A with the audience and key take-aways
9:30 - 10:00
Brunch & Mingle
Agenda, insights and networking continues at the Main Event 10:00 EET.
MODERATOR
Kristiina Banda
Business Lead, Finland | ADOBE
Kristiina is the Business Lead for Adobe Experience Cloud and leads the efforts in developing Adobe’s market presence in Finland. Kristiina is an advocate of data-driven marketing strategies and technologies that enhance customer experience and digital transformation. Over the years she has worked with many leading B2B and B2C brands in the UK, Sweden, and Finland helping them with the digital transformation efforts.
SPEAKERS
Katharina Von Freymann
Director, Online Sales & Marketing, Direct Business | F-Secure
Katharina has held several positions across global marketing, sales, and ecommerce during her career at F-Secure, where she currently works as Director, Online Sales & Marketing. She is passionate about building a better business by leveraging the skills and experience within her team, and she is dedicated to improving the digital journey for F-Secure’s new, existing, and prospective customers.
Ninna Arponen
Marketing & Communications Director | Wärtsilä Energy
Ninna vastaa Wärtsilän energialiiketoiminnan markkinoinnista ja viestinnästä. Hänellä on yli kymmenen vuoden kokemus globaalista B2B-markkinoinnista sekä kansainvälisten tiimien johtamisesta. Liikkeenjohdon konsulttina Ninna on tukenut Suomen suurimpia yrityksiä asiakaskeskeisten liiketoimintamallien kehittämisessä. Ninnaa kiehtovat tulevaisuuden markkinoinnin trendit sekä ihmiset, jotka niitä visioivat ja vievät käytäntöön.
Amos Ahola
Director, Comms platforms & development | Wärtsilä Energy
Amos vastaa Wärtsilän konsernin viestintä- ja markkinoinnin alustoista, sekä näiden funktioiden kehityksestä. Hänellä on yli kymmenen vuoden kokemus pörssiyhtiön sisäisestä ja ulkoisesta viestinnästä, dataohjatusta B2B-markkinoinnista sekä asiantuntijatiimin johtamisesta. Tämän lisäksi hän toiminut myös startup-yrittäjänä, ja harrastaa maailmanparantamista politiikan keinoin.
Max Söderholm
Country Manager, Finland | Playable
With 20 years experience from media, advertising agencies and advertisement, Max has an holistic understanding of the customer experience, sales and marketing. Now as the Country Manager for Playable, an SaaS company enabling companies to connect, engage and grow with game-based lifecycle marketing, Max looks after the operations in Finland and helps enterprise customers succeed with gamification.
PARTNERING WITH
Good parking, free of charge and yes, even the Sauna is available before the event.
Address:
Ravintola Löyly
Hernesaarenranta 4, 00150 Helsinki
We are following the current Covid-19 guidelines.
