UX Review - Käyttäjäkokemuksesta kilpailuetua
Käyttäjäkokemus vaikuttaa vahvasti brändimielikuvaan ja siihen, kuinka vahvasti kuluttajat sitoutuvat brändiin. Usein jo pienin muutoksin...
A simple chatbot solution - Why you should use button bots!
Chatbot projects often have a reputation for being time-consuming and costly to implement. However, chatbots today come in all shapes and...
How to Increase Employee Engagement with Gamification
For over a decade now, gamification has been used by businesses to improve employee training, participation and motivation. Gamification...
11 Digital Marketing Trends for 2019-2020 Part 1 – Marketing Technology
1. Experience design is now becoming algorithmic and AI driven User experience is swiftly overtaking price as the most critical...
The AI Marketing Landscape is Growing at the Speed of Light
In our series of marketing technology landscapes, this time Avaus’ team has focused on mapping AI solutions. This, first ever published...
7 Marketing Trends To Budget For In 2019
While many of us in mid-November are thinking about the upcoming holidays, travel plans, and quality time with loved ones, business and...
8 Digital Marketing Trends to Watch Out for in 2019
Digital marketing, simply put, cannot be ignored. No one is disputing the power of effective marketing. An effectively executed marketing...
11 Trends That Will Shape Marketing In 2019
Building brand awareness and successfully interacting with consumers is a crucial part of doing business today. Customers enjoy and...
Calculating The True Size Of The Influencer Marketing Industry
If you tap through the daily media or advertising industry news, you'll notice a consistent stream of influencer marketing-related...
Personalizing Customer Experiences at Scale
How human creativity and AI-based automation make a winning combination Personalization has become integral to the customer journey and...
